Insight:
Reaching for a sharpie means writing with a purpose.
These permanent markers are bold, striking, and...permanent!
What you write with Sharpie is always intentional, and almost never boring.
Idea:
Embrace what makes the Sharpie so special.
Through clever and relatable situations, we'll showcase some of the many ways to use this (intentionally) permanent marker.
​





#PostPermanent
People delete their posts. It’s human nature.
​
That’s why Sharpie is challenging the public to post with permanence. Using #PostPermanent, users can share unapologetically real messages with the intention of never taking them down.




Sharp-fitti
We could post a print ad in a dense, public area.
We could also let the people make it for us.
​
Sharpie is letting the public create the print.
Through this live installation, anyone passing by can take a second to leave their mark with the power of Sharpie marker.




